A photo of David Alison, founder and principal coach for PotensMentor

Who We Are

My name is David Alison, and I’m the founder and principal coach for PotensMentor.

With four decades of experience in the technology space, including various executive management roles, I've witnessed a myriad of leadership styles. I've held positions ranging from team management to directorships, senior VP roles, and C-Suite positions. Additionally, I've spent nearly two decades as an entrepreneur and investor.

My personal leadership style has been shaped by a wide spectrum of experiences, from the trials of failed business attempts to the triumphs of successful equity events, and from overcoming personal tragedy to relishing the joys of family and community life. Throughout it all, I've observed that the quality of my journey was deeply influenced by the people in my life.

I've had the privilege to work with many exemplary leaders and have also seen skilled individuals struggle due to a lack of necessary guidance.

It can be challenging to truly understand how your team and peers perceive your performance. Similarly, it's often difficult for leaders to receive the feedback and guidance they need once they've reached the top. A good executive coach fills that gap, and my aim is to provide that service for you.

Schedule some time with me or send me an email, and let's explore if a coaching engagement is what you need to elevate your journey to the next level.

Certified Executive Coach

I received my executive coaching certification in 2019 from the ICF-accredited Center for Executive Coaching program. This program provides training and access to dozens of frameworks for a wide range of coaching challenges.